The Department of Marketing Management being one of the leading and innovative departments in the Faculty of Management Studies and Commerce of the University of Sri Jayewardenepura, launches a new venture by establishing a Business Incubator Center, Digitalized Library and a Language Center. All these centres are funded the World Bank ELTA/ELSE project which was a competitive grant won by the Department of Marketing Management.
A Business Incubator Center provides a Model Business which is a platform for undergraduates to practice theories learned in the classroom in a real business context. The profit of the business will be used for students’ co-curricular and extra-curricular activities. The Digitalized Library and the Language Center brings undergraduates one step closer to the digitalized learning including enhancing English Language Skills and it acts as a knowledge hub where undergraduates can make use of the resources productively to learn and explore things related to the academic activities. The Digitalized Library and the Language Center is in a full air-conditioned space that provides students a comfortable ambiance and is equipped with fifteen desktop computers, while providing access to e- books/resources, contemporary software needed for modern marketing context, softcopies of the outstanding research thesis, and for many more self-learning facilities.
The opening ceremony of the Business Incubator Center, Digitalized Library and a Language Center was held on 20th Thursday 2020. The event was graced by Dr. Kalum Gamage – Director of AHEAD project of the University, Prof. Amila Jayarathne – Head of the Department, Ass. Prof. Asoka Malkanthie – Coordinator of the Project, Mr. Aminda Lakmal, Mr. Harsha Tissera- Activity Coordinators, and the academic staff of the Department, office bearers of the Marketing Management Association which is the official student body of the Department, and the students of the Department. The students are committed to make the best use of the property and this will surely add an uncountable value to the Department and the future generation to come.